SE_Tulsa_KIT  5204

Seeing Red

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The trend lately seems to be warmer colors in home interiors, but when a home is all browns and neutrals it can lack character and personality.

Lifestylist Design® just finished merchandising a show home for SE Homes of Texas that was shown in Tulsa, and by adding some red furniture and accessories it completely changed the way the home felt and looked. Red is a color that I’m seeing more of in different design elements, and it is a great way to make a home memorable and to stand out.

Even a great barn red color on an exterior can be stunning, and a red door will always get attention. At the recent International Builders Show ODL had a very cool new door design – ARRAY - that was done in red. It was one of the stars of the show and I’m hoping to buy one for the Home Idea Factory and have it painted in red as well.

Hartford Insurance Penalizes Designers – MetLife Supports Them

Just when you think you have heard it all – I received an over 500% increase on my insurance rate with Hartford Insurance even though I have never filed a claim and there was no increase to my benefits! What’s next – they provide insurance to the AARP – are they going to consider aging a high risk proposition as well?

They want to increase my rate by over $10,000 for no reason other than they can. This is money that could be used to help the worthwhile non-profits we are involved in like Animal Rescue Corps , HomeAid and Genesis Womens Shelter.

I just spoke with Louise Dunne, Assistant Director of Business Compliance with Hartford. She did not want to go on record or have me use her name, but she said that “my business had performed well with them” and the problem wasn’t me, it was that I’m classified as a designer. What she shared was really disappointing as far as how Hartford views the design community, and she made it clear that they don’t really understand what our industry is about or what we do.

Unlike Hartford, Met Life has chosen to embrace the design community and has been very supportive of The National Association of Home Builders, The National Sales and Marketing Council, the 50+ Housing Council and has also been a major sponsor of The Nationals – the competition that recognizes design and marketing excellence in the home building industry. Guess who I’ll be giving my business to?

Lesson learned? Do business with an agent and an insurance company that you have a relationship with so they will take the time to understand you and your business. Saving a few dollars up front is not worth the headaches and frustration that can come with those savings down the road.

Palm Harbor Homes Showcases Great Style in Small Packages

 

The International Builders Show just ended in Orlando, FL and by the end it was apparent that the show home that attendees were buzzing about was the Net Zero Eco-Home by Palm Harbor Homes.

The home was part of the Professional Builder Show Village and was one of three that the Palm Harbor group brought to the show. Designer Tony Lucas out-did himself this year by creating floor plans and exteriors that gave builders another reason to take a look at factory built housing.

The Net Zero home was actually a “park model” which means that it is under 400 sq. ft. and is built to the RPTIA (Recreational Park Trailer Industry Association) building codes. Cavco Homes has always been a dominant participant in this type of building, and their acquisition of Palm Harbor last year has helped expand their presence in this market. It seems to be a team that is working – they delivered a home that was achievable to many of the attendees of the show and I heard many of them discussing how and where they would live in this home if it was theirs.

To see more images of this home, please check out our Facebook album at: www.facebook.com/lifestylelist and “like” us to let us know you want to see more!

Pinterest Boards

Redefining Trends with Pinterest

Have you discovered Pinterest yet? The site describes itself as “an online pinboard where you can organize and share things you love”. But it is truly so much more than that – words don’t do justice to this site, it is definitely a visual experience.

Pinterest lets you do your own digital wish books where you can browse through thousands of images, recipes and inspirations that others have shared and “pin” them onto your own boards. You can also follow people’s who have a style that you like, and share your favorite finds using Facebook or Twitter.

Our boards can be found at: pinterest.com/lifestylist take a look and let us know what you think. We’d love to see what your boards look like as well. Email us at: answers@lifestylist.com with your Pinterest name and we’ll take a look.

The Lifestylist® Welcomes in 2012

Happy New Year from the Lifestylist® family! We are really excited about 2012 and the opportunities that will come with it.

A lot of being a Lifestylist® is about being a trend tracker and doing research. Today I read something that was written by someone else titled “Social Media Lifestylist Guidelines for 2012″ – boy does that sound dull! The first thing that comes to mind is a big dusty manual full of rules and regulations, and that is exactly what social media (and being a Lifestylist®) is not about.

The tag line I have always used for my Lifestylist® brand is “It’s All About You”. I didn’t want the brand to be about me telling people what to do – I wanted to listen to people’s wants, needs, and dreams, and help them achieve those even when they didn’t know that’s what they were really searching for. I don’t want to dictate, I want to educate. I’ve learned that listening is so much more important than anything I will ever have to say, because sometimes if you let people express their thoughts they will find their answers.

Social media is such an exciting new frontier because it gives everyone the chance to tell their story to the universe. It’s become a great equalizer because almost anyone  on any budget can get access to a computer and a free site and share their thoughts.

There’s a down side to this though as well -there’s not as much editing as we’ve seen in the past. We have to learn that even though someone may have written it, there is the possibility it might not be true. Before we share or depend on information we find we have to be sure and check the facts. As the guardian of the Lifestylist® trademark for almost 10 years now I’ve seen how many people want to tie into my brand but aren’t willing to go through the legal process to acquire a brand of their own.

So what are the real Lifestylist’s guidelines for 2012? Never call them guidelines, live your life to the fullest, listen to those around you and you can never laugh too much or have too much great food and wine!

Here’s to a boisterous 2012!

Happy Holidays From The Lifestylist®

Timeless Design: Patriot Homes 2002

As a Lifestylist® I always say that design should be more about lifestyles than trends. Trendy design details and decors tend to cycle out quickly and leave the owner with a home that looks and feels dated.

In 2002 I was hired to be the Lifestylist® for Patriot Homes - an amazing factory built housing company based in Elkhart, Indiana. I had worked on factory built homes in the past, but never at this scale.  This is one of the first homes that I LifeStyled for them -it was at The Louisville show for their EnergyMate division. Jumping ahead 10 years, I’d be happy to show or live in this home again – it was well designed, the floorplan was open and perfect for entertaining, and the island was larger than anything else being shown at that time.

Be sure to notice the pendant lighting. I know we were one of the first to show them and we were ahead of our.  All of our lighting was part of a partnership I initiated with Home Depot.

When you look at this home, it doesn’t look like a factory built home, or a modular home – it just looks and feels like a well designed home no matter how it got to the site. Who knew even 10 years ago we were designing the future of housing construction? Factory built homes are definitely here to stay.

On The Record With The Lifestylist

One of the questions I get asked the most is how I ever decided to become a Lifestylist®, and where did I get my training.

I’ve been called a storyteller many times and it’s an accurate assessment – I use my talents and materials to tell a story in a home. Hopefully this story explains to the potential homeowner why their lives would be better by living in this home, and what they can expect from the community, the builder, and from the experience. To tell the story, I collect thousands of items – old and new – that I incorporate into my LifeStyled homes.

This weekend I decided it was time to go through some of the things I’ve collected, and it’s been quite a trip down memory lane. I discovered a trunk I forgot about that had family photos from the early 1900′s that gave me a glimpse into my family history I hadn’t been aware of. Through this discovery I’m finding I come from a very artistic family full of risk takers. This ostrich photo with my great aunt will now always be one of my favorites.

It seems I’ve been in the media longer than I remembered for my decorating skills. My mother and both grandmothers were very talented in the design fields, and I was lucky enough to be nurtured and inspired by them. This article from 1969 shows me as a 13 yr old showing off some of my skills with my mother and sisters. Apparently I also had my own booth at the church bazaar selling paper flowers and copper enameled jewelry that I made. What’s funny is that after seeing this, I may have to try this again – it’s really a fun idea!

I’m honored to be a Lifestylist®, and I love having the opportunity to help others find their passions in life. This holiday season remember what makes you happy, and share that passion with your friends and family – you might even find a new career by doing it!

 

 

The Lifestylist Companies Support Small Business Saturday

We are so proud to be involved in the home building business, and many of our customers are small privately owned companies that build homes for local families.

All of our Lifestylist® companies are built around the idea that if we buy from local companies and support our local businesses we help them to become homeowners and live the all American dream of owning a home of your own.We loved the 8 years that we were the Lifestylist® for Patriot Homes - we always did at least one Patriotic themed model home, and I think they were my favorites.

I’d like to say that I’m an example of dreams coming true – I married early, never finished college but here I am owning my own business and being able to help others.

If you are looking for a Lifestylist® to help merchandise and add Lifestyle to your homes, please contact us at: answers@lifestylist.com, or take a look at our website at: www.lifestylist.com

Let’s all support locally owned businesses and bring jobs back to America!